Use Case
Product Marketing Context isn't just for solo use β teams can share skills and build consistent AI workflows across the organization. When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing context,' 'set up context,' 'positioning,' or wants to avoid repeating foundational information across marketing tasks. Creates `.claude/product-marketing-context.md` that other marketing skills reference. This guide covers how to deploy Product Marketing Context for your team, standardize prompts, and create shared workflows that everyone can use.
Install Product Marketing Context in your project directory: .claude/skills/product-marketing-context/
Commit the skill folder to your repository so the whole team has access
Document your team's standard prompts in a shared README
Use Product Marketing Context in code reviews, standups, and planning sessions
Iterate: collect feedback from the team and refine your prompts
Copy these prompts and use them with your AI agent after installing Product Marketing Context
How can my team use Product Marketing Context together?
Set up Product Marketing Context for our project so everyone can use it
Create a shared workflow using Product Marketing Context for our team
Select your agent
Option 1: Install via CLI (recommended)
Recommended (no pre-install needed)
npx clawhub@latest --dir ~/.claude/skills install product-marketing-contextOr via clawhub CLI (if already installed)
clawhub --dir ~/.claude/skills install product-marketing-contextβ οΈ Requires Node.js 18+. No Node? Use Option 2 below to download the ZIP instead. Install Node.js β
Option 2: Manual install (no Node required)
Download the ZIP, extract it, and place the folder at the path below. Restart your agent to activate.
Install path
~/.claude/skills/product-marketing-context/π‘Extract and place the folder at the path above, then restart your agent.